Ashika Gupta Sood, Founder of Worthly
About me

Ashika Gupta Sood

Founder of Worthly · Customer Success Strategy Advisor

I've spent 7+ years inside B2B SaaS customer success — in India, in Copenhagen, and across EMEA and global enterprise accounts. I've owned multi-million dollar ARR portfolios, rebuilt onboarding and adoption motions, designed health scoring from zero, and run executive business reviews where the numbers had to hold up.

That range — across contract lifecycle, conversational AI, portfolio and work management tools, and education SaaS — is exactly why I can build frameworks that fit your business instead of copying someone else's enterprise template. Worthly is that experience packaged into a system a founder can actually run.

$8.5M

ARR portfolio owned

7+ yrs

Global B2B SaaS CS

3

Countries / regions served

90%+

Chatbot response accuracy

International B2B SaaS experience

Enterprise and mid-market accounts across India, Denmark, EMEA and global territories — spanning AI products, contract lifecycle management, portfolio management and edtech SaaS.

Customer Success Specialist · Planview

Jan 2025 – Present · Bengaluru, India
  • Own a ~$8.5M ARR enterprise portfolio across adoption, health and value realization.
  • Delivery Manager for AI360 — embedding AI across customer journey touchpoints and standing up an AI governance program.
  • Turn customer data into churn-risk signals and proactive intervention plays.

Customer Success Manager · SpotDraft

Sep 2022 – Apr 2023 · EMEA (Remote)
  • Drove adoption and retention of an AI-driven contract lifecycle platform across EMEA clients.
  • Partnered with stakeholders on value realization, risk mitigation and expansion.
  • Fed structured customer feedback into Product and Sales roadmap priorities.

Customer Success Specialist · Certainly

Feb 2022 – Aug 2022 · Copenhagen, Denmark
  • Managed global accounts for an AI conversational commerce platform end to end.
  • Built scalable digital engagement playbooks that lifted health scores and cut churn risk.
  • Ran executive business reviews proving ROI through usage insight; deployed chatbots at 90%+ response accuracy.

Instructor & Mentor · WhiteHat Jr

Jan 2020 – Apr 2022 · Remote, India
  • Mentored 26+ learners on low-code/no-code platforms with a 95%+ completion rate.
  • Onboarded and trained 5 new instructors on methodology and platform tooling.

Program Executive · TestRocker

Oct 2016 – Dec 2018 · Bangalore, India
  • Designed NPS and CSAT frameworks from scratch, creating the first customer feedback loop.
  • Ran consultative demos and lifecycle relationship management to raise renewals.

What I bring to your framework

Customer health scoring & churn forecasting
Customer journey & time-to-value design
Playbooks, SOPs and escalation frameworks
QBR / EBR frameworks and executive storytelling
Segmentation and KPI / north-star metric design
AI adoption, automation and governance roadmaps
Low-code / no-code and semi-technical enablement
Expansion, renewals and commercial awareness

Background: B.E. Computer Science & Engineering, Amity University. Currently pursuing the Emerging Leadership Program at ISB, with certifications in product management and project management.